Increased Layoffs Provides Excellent Opportunity

As the economic downturn continues on with no end in site, many frum professionals are being laid off from their jobs – even those with many years of experience. From my informal surveys, it seems that although some of them will seek other jobs, many of them are choosing to go out on their own and try to build their own practice from within the frum community.

This translates into a massive increase of CPAs, lawyers, insurance brokers, financial planners that will all be competing for business from within the frum market. That will make business very tough for these newcomers, which means that in order to get customers, they will have to resort to spend money to market their business.

If you are clever, sharp, and have a lomdishe kup, this presents an excellent business opportunity for you. What these professionals need, more than ever, is someone who can successfully market their business to the frum community. In order for them to possibly succeed, they need to define their specialty and market that to the world. Most professionals I have met are terrible at marketing themselves.

Yes, they know how to creatively hide millions of dollars from the IRS for a wealthy client, but they don’t have a clue on how to get that person through their door. If you can come up with a plan, they will pay you handsomely for it.

There are so many books on how to do creative marketing. If this tempts you at all, I strongly urge you to head over to the bookstore and start reading. As you may know, I highly recommend Seth Godin’s books. Within a year, you can have hundreds of customers paying you very well for your services.

Increased Layoffs Provides Excellent Opportunity

Filed Under: Career Advice

Tags: business opportunity • great income • seth godin